TORONTO – Almost half of Canada’s Internet users are now shopping online at least once a month, suggests a new report.
About 87 per cent of the Canadian respondents in an online poll conducted for PricewaterhouseCoopers said they shop online at least once a year, while 49 per cent said they do so on a monthly basis.
Of the minority who are still not interested in doing any kind of shopping online, just over half said it’s because they’re concerned about the security of their personal data.
Citing that reason for avoiding web shopping was up 10 percentage points compared to a similar survey conducted for the firm a year earlier.
In January, MasterCard’s SpendingPulse reported that Canadian e-commerce spending in December represented 7.8 per cent of total retail sales, a new high. For 2013, e-commerce sales in Canada were up by 2.3 per cent.
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